Leadership management and change Essay Example | Topics and Well Written Essays - 3500 words

Leadership management and change - Essay ExampleSo, the values of Tesco can be lined up as followsTesco has a consistent dodge that has allowed the company to strengthen their core argumentation in UK and also helps to drive expansion towards invigorated merchandises. The underlying principle for this strategy is to widen the scope of the business as the company is able to deliver sustainable growth for long term. This can be done by following the customer in national as well as in the new markets of abroad. They had taken a strategy to diversify the business in the year of 1997. The new businesses that have been started and develop due to this strategy over the last 13 years are now profitable and competitive enough. Even Tesco is now becoming a market leader in many of their markets outside UK. The group is able to make good progress. This strategy basically has five objectives.Since the 1990, the company has been seeking out for new opportunities for generating returns and g rowth for shareholders in new market. Today, the group is able to operate in 13 markets outside the United Kingdom and includes that of Asia, Europe and North America. The full bearing in international retailing is not something which can happen overnight. It needs long term approach. Tesco has evolved a strategy based on six factors. Those are as followsFlexibility Every market is different from each other. So they have their unique approach. For example, in Japan fresh products are preferred and so they tend to shop several times a week and because of that reason, the stores are located in the heart of the community. So, it would be prudent to enter into that market done acquiring of discount supermarket operators.Maintain Focus The group understands the customers requirement. They know that customers usually looking for great value and great choice. So, the companys wish to prove themselves as the leading local group needs long term effort.Use multi-formats